We are now less than a year away from the XXII Olympic Winter Games in Sochi, Russia with the Opening Ceremony February 7, 2014. Of course, official merchandise is already available. I stumbled upon this vest a couple weeks ago and can’t get it out of my mind. The folk art theme and riot of color is tempting me to purchase.
See how this celebration of native craft is being used elsewhere in the identity of these games.
I anxiously await the new uniforms for Team USA. And I will continue to wonder if the US Olympic Committee has a creative director employed to manage a unified look of all the separate sport-specific uniforms.